Antique French Les Maitre de l'Affiche Paris Toothpaste Ad Lithograph Plate 26

Description

Antique lithograph print from Les Maitre de l'Affiche (The Poster Masters), Plate 26 promoting "Pate Dentifrice du Docteur Pierre de la Faculte de Medicine de Paris - En Vente PArtout" (Dr. Pierre's Toothpaste from the Faculty of Medicine of Paris France - On Sale Everywhere). Drawn by Boutet de Monvel. Published by Imprimerie Chaix - Encres Lorilleaux & Cie (Chaix Printing Company - Lorilleaux & Co Inks). Rounded black frame; brown fabric mat.

"Maîtres de l'Affiche (Masters of the Poster) refers to 256 color lithographic plates used to create an art publication during the Belle Époque in Paris, France. The collection, reproduced from the original works of ninety-seven artists in a smaller 11 x 15 inch format, was put together by Jules Chéret, the father of poster art and distributed between 1895 – 1900. The varied selection of prints were sold in packages of four and delivered monthly to subscribers. Designed for a subscription audience it showcased the most influential posters of the era in a collectible small format. This is a poster designed by Boutet de Monvel ( 1851-1913) to promote the toothpaste Doctor Pierre of Paris . Known as a student of the Japanese style of art, de Monvel uses some of that technique in the background of the image showing the fine attention to detail . He was known as a painter as well as an illustrator of children’s publications so his talents were used for this poster design. Rich in color and design elements, it should be noted that the actual toothpaste product is not shown." (Source: Poster Group)

Condition

Very Good

Dimensions

14" x 1" x 17.75" / Sans Frame - 7.75" x 11.5" (Width x Depth x Height)